GIVA is looking for a senior performance marketer to own and scale new customer acquisition across online and offline channels.
This role is for someone who has built performance marketing from zero to scale and has personally led strategy, execution, and optimization.
What you’ll own
End-to-end new customer acquisition across Meta, Google, marketplaces, affiliates, and emerging channels
Omnichannel acquisition strategy including digital-to-store, local targeting, and offline-led growth experiments
Media planning, budget allocation, CAC control, and scale decisions
Creative strategy in partnership with brand, content, and design teams
Funnel optimisation across landing pages, CRO, and attribution
Performance reporting with clear insights on CAC, LTV, cohort quality, and incrementally
What we’re looking for
4+ years in performance marketing, preferably in D2C or consumer brands
Proven experience building acquisition engines from scratch, not just managing steady-state spends
Strong strategic thinking along with hands-on execution ability
Deep understanding of attribution, incrementality, and omnichannel measurement
Comfort working with large budgets and high-growth targets
This is a high-ownership role with direct impact on GIVA’s growth engine.