About Ambitio: Copilot for Education Abroad

At Ambitio, we're building India's first AI-powered global admissions platform that helps students get into their dream schools. Our mission is to democratize access to quality global education by making the admissions process 10x easier through personalized AI guidance. We combine advanced AI technology with alumni mentorship to help students build stronger profiles and craft compelling applications.

We're a founding team of IIT BHU alumni who have experienced firsthand the challenges of global higher education admissions. More than 100,000+ users have explored our platform and have received admits from top institutions like Stanford, Oxford, NYU, Cornell, Columbia and other leading universities. We're backed by notable investors including BLinC Invest, First Cheque and We Founder Circle.

About the Role

As a Copywriter at Ambitio, your job is to make the complex feel human. Global admissions is full of jargon, anxiety, and noise. Your words will cut through all of it — with clarity, warmth, and just enough edge to make a student stop scrolling and actually read.

You'll write across everything — social captions, long-form blogs, email sequences, landing pages, product copy, and video scripts. One day you're distilling the difference between an SOP and a personal statement. The next, you're writing a subject line that gets a stressed-out applicant to open an email at midnight. If you love language, obsess over the right word, and believe that good writing is really just clear thinking — this is your seat.

Key Responsibilities

Content Writing & Copywriting

Write sharp, on-brand copy across formats — social, email, blogs, ads, landing pages, and in-product messaging.
Translate complex admissions concepts into language that feels accessible, encouraging, and real.
Develop and maintain Ambitio's distinct voice across all written touchpoints.

Storytelling & Brand Voice

Craft student-facing narratives that are emotionally resonant without being generic or overwrought.
Build content frameworks and tone guidelines that help the wider team write in a consistent voice.
Interview students, mentors, and counsellors to surface authentic stories worth telling.

SEO & Performance Writing

Write long-form content that ranks — understanding keyword intent without sacrificing readability.
Collaborate with the growth team to write high-converting landing pages, ad copy, and CTAs.
Analyse content performance and iterate based on what's actually working.

Cross-functional Collaboration

Work closely with designers and video editors to ensure copy and visuals work together, not just alongside each other.
Brief the creative team clearly — a good brief is half the finished work.

What Makes You a Great Fit?

This makes you a fit

6 months to 2 years of copywriting or content writing experience — agency, in-house, or self-driven publishing all count.
A portfolio that demonstrates range: something that ranks, something that converts, and something that just reads beautifully.
Strong command of written English with a sharp eye for tone, rhythm, and brevity.
Ability to write quickly, take feedback without ego, and improve iteratively.

This sets you apart

You've written in the education, consumer internet, or high-intent decision space — you understand how to write for someone mid-decision, not just mid-scroll.
You use AI tools fluently as a writing aid — not as a ghostwriter — and you know the difference.
You have opinions about writing. You can name writers, campaigns, or brands whose copy you admire and explain precisely why.
You've built something on your own — a blog, a newsletter, a thread series — that got real traction.

Why Join Us?

Your writing will shape real decisions Students at some of the most important crossroads of their lives will read your words. That's not a small thing.
You'll write across the full spectrum No single-format ruts here. You'll stretch across SEO, social, email, scripts, and product copy — building a rare, cross-format skillset fast.
You'll have a voice, not just a brief We don't want factories. We want writers who push back, propose angles, and bring creative ambition to even the most functional pieces of copy.

Hiring Process

✍️ Portfolio Review — Show us your best 3 pieces. Tell us what you'd rewrite today and why.
🧩 Writing Task — A short brief. We're testing instinct, structure, and voice — not just grammar.
🧠 Creative Conversation — Your process, your references, how you handle a bad brief.
🤝 Team Catchup — Quick conversation with content and growth.
🎉 Offer — If the craft and clarity align, we move fast.

Location : HSR Layout, Bengaluru

Mode: Work from office (6 days)