Bangalore
About Us
Every morning, millions of cars hit the road with 3-4 empty seats. At Hopr Carpool, we believe those empty seats can become one of India's largest transportation networks, and we're building the team to make that happen. We've already crossed 15,000+ rides every day, proving that everyday carpooling works. Now comes the bigger challenge: making it a mainstream commuting habit.
About the Role
We're looking for someone who's deeply plugged into internet culture. If you're always spotting trends before they peak, understand why certain creators or memes take off, and instinctively know what content feels native to social media, you'll fit right in.
You'll work closely with the marketing team to turn internet trends and creator insights into campaigns that people actually engage with.
What You'll Do
● Spot emerging trends, memes, creators, and conversations worth jumping on.
● Identify and collaborate with creators who fit the brand.
● Collaborate in creative concepts and scripts for creator-led content and social
campaigns.
● Analyse what content, hooks, and narratives are working and repurpose those insights into high-performing ads.
● Test different creative ideas, measure performance, and use data to continuously
improve content and campaigns.
Who We're Looking For
● 0-3 years of experience creating content or working with a brand known for great content
(internships and personal projects count).
● A self starter who lives on Instagram, YouTube, Reddit, X, or other internet communities.
● Understands pop culture, creator ecosystems, and the language of the internet.
● Curious, creative, and comfortable experimenting in a fast-moving startup.
● Strong communication skills with an eye for good content.
● Bonus if you've built your own content page, worked with creators, or have a portfolio of content you're proud of.
When You Apply
Don't just send us a resume.
Show us your work, whether it's a portfolio, social page, videos, campaigns, or anything else that reflects your creative thinking and visual direction. And tell us one original opinion on a trend, creator, or brand campaign. We care less about the "right" answer and more about how you think.
What You'll Get
● Work directly with the founding team.
● Own creator marketing from idea to execution.
● Learn how content, creators, and performance marketing work together.
● A front-row seat to building a consumer brand through creativity, experimentation, and culture.