Growth and Marketing Intern – Ground Operations
Delhi
We encourage you to apply if your experience and skills align with the requirements of this role.
Please take a moment to read the JD carefully and apply only if you meet the relevant criteria. We look forward to hearing from you!
About the Role
We are looking for energetic, proactive, and people-oriented interns to join our Ground Operations team in Delhi.
As a Growth and Marketing Intern, you will represent Rapido at high-footfall locations and play an important role in driving customer acquisition, captain engagement, and on-ground growth initiatives. You will work closely with customers, Captains, and internal teams to ensure smooth operations across key demand and supply touchpoints.
This is a highly field-oriented and execution-focused role, ideal for someone who enjoys interacting with people, taking ownership, solving real-world problems, and working in a fast-paced environment.
Key Responsibilities
1. Customer Acquisition
Set up and execute brand activation activities at high-footfall and high-traffic locations.
Promote Rapido’s services and create awareness among potential customers.
Interact with prospective users and explain Rapido’s offerings, services, and ongoing promotions.
Drive new user registrations and support customer acquisition initiatives.
Identify opportunities to improve conversion and acquisition at the ground level.
2. Captain Engagement
Act as a key point of interaction between Rapido and its Captains.
Engage with Captains and understand their requirements, concerns, and challenges.
Educate Captains about Rapido’s benefits, programs, initiatives, and opportunities.
Support initiatives focused on improving Captain engagement and retention.
Build positive relationships with the Captain community.
3. Supply Management
Monitor vehicle availability across assigned locations.
Ensure adequate supply is maintained to support customer demand.
Assist in managing supply during peak demand periods.
Identify operational gaps affecting customer experience and escalate them appropriately.
Support the team in maintaining smooth ground-level operations.
4. Feedback & On-Ground Insights
Identify customer concerns, Captain challenges, and operational issues.
Gather meaningful feedback directly from customers and Captains.
Share daily insights and problem statements with the reporting team.
Highlight recurring issues and suggest practical solutions.
Contribute to improving processes and overall operational performance.
5. Data Reporting & Tracking
Maintain accurate records of customer registrations, activations, and other field activities.
Track daily operational and field performance metrics.
Prepare regular updates and reports for the reporting manager.
Ensure timely and accurate reporting of on-ground activities.
Use data and observations to identify opportunities for improvement.
6. Growth & Strategy
Contribute ideas to improve customer acquisition and Captain engagement.
Support new on-ground growth initiatives and experiments.
Participate in testing innovative approaches to improve operational efficiency.
Evaluate the effectiveness of field initiatives and share observations with the team.
Support the execution of growth strategies at the city level.
Who We’re Looking For
People-Oriented
Comfortable interacting with diverse groups of customers, Captains, and partners.
Enjoys working in a people-facing and field-oriented environment.
Problem Solver
Able to identify challenges quickly and take proactive steps to resolve them.
Comfortable handling real-world operational challenges.
Self-Starter
Takes ownership of assigned responsibilities.
Works independently and effectively in a dynamic field environment.
Demonstrates initiative and a willingness to go beyond assigned tasks.
Strong Communicator
Able to communicate products, offers, and processes clearly.
Comfortable communicating in simple and local language.
Strong interpersonal and relationship-building skills.
Growth Mindset
Curious, adaptable, and eager to learn.
Willing to experiment with new ideas and approaches.
Interested in understanding customer and market behaviour through on-ground experience.
What You’ll Gain
Hands-on experience in Growth, Marketing, and Operations.
Exposure to real-world customer acquisition and engagement strategies.
Experience working directly with customers and Captain partners.
Opportunity to understand city-level business operations.
Exposure to data-driven decision-making and operational problem-solving.
Opportunity to work in a fast-paced mobility startup environment.
Learn how on-ground initiatives translate into measurable business outcomes.
Internship Details
Role: Growth and Marketing Intern
Location: Delhi
Duration: 6 Months
Internship: Paid
Candidates must be based in Delhi.
Candidates must be comfortable with field/ground work.