YouTube Strategist Intern- HOOC

Bangalore

About the Role

At OWLED, we're building the future of content with HOOC (House of Organic Content), our dedicated content-first division focused on creating high-performing, platform-native content that drives real business impact.

We're looking for a YouTube Strategist Intern to join a high-agency team working with top brands in India. This isn't a role for someone who passively watches YouTube - we want someone who obsesses over it. You should care about long-form content, podcasts, storytelling, and data with equal intensity.

Age and credentials don't matter here. Genuine curiosity about YouTube and some proof of work do.

You'll work closely with our YouTube Strategists and Creative Strategists to help plan, analyze, and optimize channels - with real potential to convert into a full-time role.

Key Responsibilities

Support YouTube growth strategy across multiple brands - content pillars, publishing schedules, and roadmaps.
Collaborate with Writers, Researchers, Creative Strategists, and Video Editors on content concepts, formats, and storytelling that drive engagement and retention.
Track and analyze YouTube Analytics (impressions, CTR, watch time, retention, subscriber growth) and turn insights into content recommendations.
Assist with SEO - titles, thumbnails, descriptions, metadata, tags - to improve discoverability.
Research audience behavior, competitor channels, and emerging trends to spot content opportunities.

Required Qualifications

No specific degree or years-of-experience requirement - we care about genuine obsession with YouTube and some proof of work over credentials.
Currently pursuing or recently completed a degree (any field) - OR self-taught with a strong personal track record of engaging with YouTube/content strategy.
Some demonstrable proof of work: a personal channel, a newsletter, a deep-dive thread, freelance/project work, or anything that shows you actually study YouTube, not just watch it.

Required Skills

Genuine, obsessive interest in YouTube - the ecosystem, algorithm, creator economy, and how channels grow.
Comfortable with (or eager to quickly learn) YouTube Analytics and basic performance reporting.
Strong instincts for storytelling, retention, and what makes content work.
Sharp editorial judgment - you have opinions about content and can back them up.
Good communication skills and comfort working cross-functionally with writers, editors, and strategists.

Why Join OWLED Media?

At OWLED Media, you'll work on campaigns for leading brands, sit close to the people actually building channel growth strategies, and get hands-on with real data and real creative decisions - not busywork. If you're the person who has 40 tabs open on competitor channels for fun, this is where that energy belongs.

Name *

Email *

LinkedIn *

Portfolio *

Resume *

Phone *

Current Location *

Willing to relocate to Bangalore? *

Availability to start *

Which YouTube channels do you obsess over, and why? What would you do differently if you ran them? *

Share 1–2 pieces of proof of work (a channel, a video, a write-up, anything) and walk us through your thinking behind it.

Pick any YouTube channel (big or small) and tell us: what's one thing they're doing wrong, and what would you fix first? *

If a channel has strong impressions but low CTR, what would you review first and why? *

If a video has good CTR but poor audience retention, what would you change next? *

Made withBinary

About the Role

Age and credentials don't matter here. Genuine curiosity about YouTube and some proof of work do.

You'll work closely with our YouTube Strategists and Creative Strategists to help plan, analyze, and optimize channels - with real potential to convert into a full-time role.

Key Responsibilities

Support YouTube growth strategy across multiple brands - content pillars, publishing schedules, and roadmaps.

Collaborate with Writers, Researchers, Creative Strategists, and Video Editors on content concepts, formats, and storytelling that drive engagement and retention.

Track and analyze YouTube Analytics (impressions, CTR, watch time, retention, subscriber growth) and turn insights into content recommendations.

Assist with SEO - titles, thumbnails, descriptions, metadata, tags - to improve discoverability.

Research audience behavior, competitor channels, and emerging trends to spot content opportunities.

Required Qualifications

No specific degree or years-of-experience requirement - we care about genuine obsession with YouTube and some proof of work over credentials.

Currently pursuing or recently completed a degree (any field) - OR self-taught with a strong personal track record of engaging with YouTube/content strategy.

Some demonstrable proof of work: a personal channel, a newsletter, a deep-dive thread, freelance/project work, or anything that shows you actually study YouTube, not just watch it.

Required Skills

Genuine, obsessive interest in YouTube - the ecosystem, algorithm, creator economy, and how channels grow.

Comfortable with (or eager to quickly learn) YouTube Analytics and basic performance reporting.

Strong instincts for storytelling, retention, and what makes content work.

Sharp editorial judgment - you have opinions about content and can back them up.

Good communication skills and comfort working cross-functionally with writers, editors, and strategists.

Why Join OWLED Media?