📍 Delhi | Full time | Mid Senior - Senior

About the Role

At Loud Labs, PR is not support. It is strategy, leverage, and control.

We are looking for a Celebrity PR Manager who can own end to end reputation, visibility, and narrative for high profile talent represented or partnered with Loud Labs.

This role sits at the intersection of culture, media, and decision making. You will shape how celebrities are positioned across films, music, OTT, fashion, sports, and digital platforms, while navigating high pressure moments, fast timelines, and constant public scrutiny.

You will work closely with Loud Labs leadership, talent teams, and partners to ensure our talent shows up in culture with intent, consistency, and authority.

What You’ll Do:

1. PR Strategy and Narrative Control

Build and execute comprehensive PR strategies for Loud Labs talent across films, music, OTT, fashion, sports, and digital ecosystems.
Own long term positioning and short term narrative decisions, including when to speak, where to show up, and when silence is the strategy.
Identify and lock high impact visibility opportunities including interviews, cover stories, features, podcasts, panels, events, and awards.

2. Media Relations and Coverage

Represent Loud Labs externally with journalists, editors, show producers, digital platforms, paparazzi networks, and entertainment desks.
Secure high quality placements across print, digital, broadcast, and social media for Loud Labs talent.
Proactively create and pitch stories based on projects, campaigns, and cultural moments, not just reactive briefs.

3. Crisis Management and Reputation Handling

Anticipate reputational risks and build pre emptive communication plans for Loud Labs talent.
Lead response during backlash, misinformation, leaks, or controversies with speed, discretion, and clarity.
Draft statements, FAQs, and controlled updates in direct alignment with Loud Labs leadership.

4. Events, Appearances, and Media Moments

Lead PR execution for Loud Labs talent across red carpets, press junkets, launches, screenings, interviews, and brand events.
Coordinate with event agencies, stylists, managers, and brand teams to ensure message discipline and alignment.
Prepare briefing notes, talking points, and messaging frameworks so talent is never under prepared.

5. Content, Social, and Digital PR

Work closely with Loud Labs social and digital teams to amplify PR moments beyond traditional media.
Identify influencer, creator, and collaboration opportunities that strengthen narratives and positioning.
Track online coverage, sentiment, and engagement to inform strategy.

6. Stakeholder and Confidentiality Management

Work with talent managers, production houses, OTT platforms, brand partners, agencies, and internal Loud Labs teams.
Handle sensitive and confidential information with professionalism, discretion, and high emotional intelligence.

7. Reporting and Measurement

Own weekly and monthly PR reporting including coverage quality, sentiment, and impact analysis.
Use data to refine PR strategy and demonstrate measurable outcomes, not vanity metrics.

Who You Are:

3 to 5 years of experience in celebrity PR, entertainment marketing, agencies, or digital media.
Strong media network across entertainment, lifestyle, fashion, business, and digital.
Sharp editorial sense and understanding of public sentiment.
Able to operate calmly under pressure and manage multiple stakeholders.
Comfortable representing Loud Labs and its talent publicly.

Bonus Points If:

Deep interest in pop culture, celebrity culture, and digital behavior.
Understanding of brand partnerships, influencer economy, and owned earned paid media.
Prior experience handling crisis situations for public personalities.

What You’ll Get at Loud Labs

Real ownership of celebrity narratives with minimal red tape and direct decision making.
Direct access to artists, entertainers, talent managers, production houses, and label level projects.
A central role in shaping and protecting the public perception of Loud Labs talent.
Clear growth into Senior PR leadership and reputation strategy roles within Loud Labs.
You are not just managing coverage. You are shaping how talent is seen, discussed, and remembered.

Celebrity PR Manager | LoudLabs