Full-Stack Marketer

Philippines, Remote

Schedule: Full-Time | Flexible with US Team Collaboration Hours

Salary: $2,200-$3,000/month (based on experience)

About Upstack Data

Upstack Data is a Miami-based SaaS building marketing automation for Shopify merchants. Our flagship product, Signal, replaces broken browser-based pixels with reliable first-party server-side events to Meta, TikTok, and other ad platforms. We're a lean, AI-first team running offshore-first - most of our engineering, GTM, and operations roles are filled with PH talent.

About This Role

We’re looking for a Full-Stack Marketer to own and execute marketing across the entire customer journey—from awareness and acquisition to activation, conversion, and retention.

This is a hands-on, cross-functional role working directly with the founders to drive pipeline growth, improve conversion rates, launch campaigns, and run growth experiments.

You’ll connect the dots across content, email, social, SEO, product marketing, landing pages, and marketing operations to identify and execute opportunities that move key growth metrics.

Name *

Phone *

Email *

LinkedIn profile *

Upload your resume in PDF format - must be in English. *

Upload a photo of yourself. *

Upload your portfolio.

Why do you think you would be a good fit for this role? (60s) *

Tell us about your most relevant work experience. (60s) *

Have you worked directly with founders or early-stage startups? *

Yes

How many years of experience do you have working in growth marketing and demand generation for a B2B SaaS company? *

How many years of experience do you have strategizing SEO beyond social content writing (including clustering, intent mapping, and funnel alignment)? *

How many years of experience do you have owning pipeline or revenue-impacting marketing initiatives (not just engagement or traffic)? *

How many years of experience do you have in email/lifecycle marketing (onboarding, nurture, retention, win-back)? *

How many years of experience do you have leading acquisition initiatives in a B2B or SaaS company? *

How many years of experience do you have building automated workflows using tools like HubSpot, Klaviyo, or Customer.io? *

Outline for us your content strategy or content engine (blog, SEO, newsletter, or content system) to generate leads for Upstack Data. Be sure to include how you'll use AI in your content strategy. *

Provide 3 ideas for lead magnets that will drive measurable conversions (email signups, demos, MQLs) for Upstack Data? Tell us why and how you chose these? *

Provide 2 examples on how you would segment users or leads based on behavior and build messaging flows around those segments using Upstack Data. Please explain your thought process. *

Explain how you would use product-led content (roadmap, feature releases, how-to guides, onboarding content, activation content) as a content distribution engine for Upstack Data. *

You are tasked with generating qualified demo requests from Shopify merchants using only organic marketing. Walk us through: Content strategy SEO approach Lead magnet(s) Lifecycle/email system Activation and conversion strategy Be specific about how the system connects end-to-end. *

Tell us how would you approach activation and acquisition using lifecycle (email) marketing (not just sending campaigns) for a B2B SaaS product? *

Using Upstack Data as an example, explain how you would work with product teams to improve acquisition, content engines, activation, onboarding, or retention through marketing interventions? *

Give us an example of how you would build lifecycle email flows (onboarding, nurture, activation, retention, win-back) for Upstack Data? *

You can only run 3 growth experiments this month: A) SEO content expansion B) Lifecycle onboarding optimization C) Lead magnet funnel optimization D) Product-led onboarding improvements E) Paid acquisition testing Which do you choose and why? What metric defines success for each? *

Can you work on US team hours (ET overlap)? *

Yes

What is your target monthly salary in USD? *

When is your earliest availability if selected for the role? *

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