At Alle, we are building a personal AI stylist that helps users discover, try on, and shop the best fashion inspiration.
We are funded by top VCs and angels from India & US.
You'll be part of the founding team and work closely with founders.
This is a great opportunity if you're interested in building an AI-first shopping platform in India.
Download our app: Android, iOS
You can also check our careers page to learn more about our journey and team culture.

All three of us were part of Meesho's founding team where we spent 6+ years building the largest fashion e-commerce platform of India.

All of us were founders before joining Meesho and we love hiring people who have a founder mindset.

Build and evolve a content strategy for Alle’s Instagram and other channels, grounded in consumer insights and cultural trends.
Work closely with creators to develop viral content that drives app installs, builds trust, and grows our brand community.
Create briefs for creators that translate business insights and goals into clear, compelling storytelling.
Use data from past performance (CTR, CAC, retention, etc.) to inform new creative directions, especially for paid campaigns.

Criteria

You deeply understand what works (and doesn’t) on social media and can articulate why certain formats go viral.
You’re not necessarily a content creator yourself, but you know how to guide creators to bring powerful ideas to life.
You have experience working at the intersection of business, brand, and content—translating business needs into creative execution.
You understand the Gen-Z mindset and can craft narratives that speak to their world.

If you have 2-5 years of experience in content strategy, creative marketing, or social-first storytelling, pls fill this form.
We check every application in 72 hours and respond irrespective of our decision.
Prior experience in startups is a big plus.

Creative Strategist | Alle