Performance Marketing Manager

About NextLeap

• We are a 5 year old startup in the tech upskilling space with 20K+ learners enrolled till date

• Funded by Infoedge Ventures, Mukesh Bansal and other prominent angels. Net profitable for the last 2 years

• Founded by Arindam Mukherjee & Mohammad Yasir

About the Role

You'll own NextLeap's Meta Ads engine — budget, strategy, and outcomes. You'll manage our creative agency, and be directly accountable for ROAS.

What You'll Own

• End-to-end Meta campaign management: targeting, bidding, budget allocation, and scaling

• Creative strategy: write briefs, develop hooks and angles, identify winners fast

• Vendor management: set direction for our creative agency, review performance, course-correct

• Funnel accountability: track CPL to enrolment, own ROAS

What We're Looking For

• Deep Meta Ads platform knowledge — campaign structure, bidding, attribution, audience types, event quality

• Efficient with Ad Spend — Knows exactly when to scale winners and kill losers to maximise efficiency

• Strong creative judgment — knows what resonates with an aspirational, value-conscious audience

• Data-driven decision-making with high ownership and bias for action

• AI Native — proficient with AI tools like Claude & n8n and can create the necessary workflows required to scale

Criteria

• Min. 2 years experience in running Meta Ads independently

• Prior experience managing Meta budgets of ₹30L+/month

• Based in Bangalore (this is an in-office role, HSR Layout)

• Can join within 30 days (preferred)

What We Offer

• Competitive salary

• Direct access to co-founders

• High-ownership role where your work shows up in the numbers within weeks