Social Media Intern

Location: HSR, Bengaluru (in-office)
Duration: 3–6 months (Performance linked PPO)
Type: Internship

About the job

Tradl is building a social presence from the ground up across Instagram, YouTube, Reddit, and Twitter/X over the next 3 months, and we need someone to own how we think, plan, and show up everywhere we post. This is a strategy + management role: you'll pitch the ideas, run the calendar, talk to our community, and tell us what's actually working. You'll work hand-in-glove with our Visual Designer + Editor, who brings your briefs to life.
 

We're not hiring an execution-only intern. We want someone with a point of view who can look at a finance concept and figure out how to make a first-time trader stop scrolling - and then prove it with the numbers.

Role & responsibilities

Strategy & ideation

1. Proactively pitch content ideas and campaign concepts rather than waiting on briefs

2. Stay on top of internet culture, trends, and finance/markets conversation to spot what's shareable

3. Translate product features and market concepts into content angles a first-time trader instantly gets

4. Adapt content strategy to fit each platform's native style and audience (Reels vs. YouTube Shorts vs. Reddit vs. X)

5. Concept and brief short-form promo videos and long-form YouTube content (shooting and editing handled by our Visual Designer + Editor)

Content calendar & production management

1. Own the content calendar and publishing schedule across Instagram, YouTube, Reddit, and Twitter/X

2. Curate and plan what content goes where, when, and why

3. Coordinate with the Visual Designer + Editor to keep production on track and on-brand

Community & engagement

1. Manage day-to-day community engagement: comments, DMs, and conversations across platforms

2. Build and nurture relationships with our early audience and any creators/partners we work with

3. Monitor brand mentions and conversation, flag opportunities and risks

Analytics & reporting

1. Track performance across platforms (reach, engagement, growth, and conversion where relevant)

2. Report on what's working, what's not, and why - turn numbers into next actions

3. Use data to inform the content calendar and strategy pivots

Expectations & requirements

1. A portfolio, writing sample, or case study that shows how you think, not just what you've posted

2. A clear point of view - you can say what works, what doesn't, and why

3. Comfort with social analytics tools (native platform insights or similar)

4. Genuine curiosity about content, internet culture, and what makes people stop scrolling

5. Comfortable working across multiple platforms with different tones, formats, and audiences

Notes

1. Open to candidates from any background - we care about taste, instinct, and hustle, not just on-paper credentials

2. Brownie points for being interested in markets, finance, trading, or startups

What you'll get

1. Real ownership of a brand's social presence and community from day one, not busywork

2. Direct collaboration with founders/product team on what ships

3. A portfolio-defining body of work across 4 platforms in 3 months

4. Fair compensation for your time, with potential to convert to a full-time role based on performance