Bengaluru
Job Title: City Unlock Manager
Department: City Operations
Location: Bengaluru
● Bachelor's degree in Business Administration, Economics, Engineering, or a related field.
● MBA or equivalent post-graduate qualification is preferred.
The City Unlock Manager is responsible for driving city-level growth by unlocking new categories and enhancing marketplace efficiency. This includes conducting deep market research, identifying growth levers, executing high-impact projects, and managing P&L. The role demands close coordination with cross-functional teams and strong leadership of on-ground operations. A successful candidate will blend strategic thinking with flawless execution to meet growth, profitability, and operational KPIs.
● 5–8 years of total work experience, preferably in high-growth startups, consulting, or operations-heavy industries.
● Proven track record in city operations, business strategy, or category management.
● Experience in P&L ownership, marketplace operations, or launching new initiatives at a city/regional level.
● Prior experience managing field teams, driving local market strategy, and working with cross-functional stakeholders is a strong plus.
● Conduct comprehensive market research to understand use-case triggers, consumer behavior, and barriers to adoption in existing and new categories.
● Derive city-level insights and identify growth levers and opportunities for expansion and category unlock.
● Ensure seamless execution of strategic projects/initiatives defined by the Regional Manager with a high degree of operational excellence.
● Own and drive P&L management and marketplace efficiency in the respective city.
● Collaborate with cross-functional teams to ensure alignment on execution and deliverables.
● Manage on-ground teams, including promoters, interns, and executives, ensuring performance, productivity, and adherence to SOPs.
● Drive supply and demand initiatives that contribute to city-level growth targets.
● Growth in Monthly Active Users (MAU) and customer retention in the city.
● Achievement of city-level growth targets and profitability.
● Supply growth and optimization across demand clusters.
● Marketplace performance metrics including FE-NET maximization.
● Execution success rate and impact metrics for special projects.
● Strong analytical skills and data-driven decision-making.
● Proficiency in market research and deriving actionable insights.
● Ability to formulate and execute city-level strategies.
● Experience in managing P&L and driving marketplace efficiency.
● Strong problem-solving skills, especially in ambiguous situations.
● Excellent program and project management capabilities.
● Proven operational execution with measurable impact.
● Experience in launching and scaling new categories or initiatives.
● Strong stakeholder management and communication across internal and external partners.
● Ability to manage cross-functional projects with operational rigour.
● Capability to lead, motivate, and manage on-ground teams.
● Understanding of consumer behavior, use-case triggers, and adoption barriers.
● Familiarity with demand-supply dynamics and optimization levers.
● Bias for action – proactive in identifying and solving challenges.