Content Strategist - OWLED Media (FS)
Bangalore
đź“Ť Location: Bangalore (onsite)
At OWLED, we don’t just create content - we engineer virality.
Our organic short-form clipping team does 350M+ views/month, and we’re looking for folks obsessed with content to scale this to 1B views/ month.
The Role:
We’re looking for a Content Strategist who can cut viral clips from long-form content.
You’ll work on podcasts, interviews, conversations etc across business, tech, news and identify the most interesting, informative, surprising, controversial or valuable moments, that can be turned into viral reels.
What you’ll do:
Hunt through long-form content to find moments with strong short-form potential.
Turn selected moments into engaging Reels and Shorts with the right hook, pacing and structure.
Experiment with multiple formats and creative approaches.
Study creators, competitors and trends to understand what’s working and why.
Analyse performance and use those insights to improve the next piece of content.
Work across founders, startups, business, AI, tech, marketing and news.
Collaborate with the team to take ideas from concept to publish-ready content.
You’ll Enjoy This Role If You:
Love to write hooks and experiment with different formats.
Enjoy figuring out why certain creators and formats consistently perform.
Like experimenting, testing ideas and learning from what happens.
ONLY APPLY IF:
You have grown business/ news or info theme pages to 100k before
Have examples of Reels/Shorts with strong organic reach.
Can write sharp, punchy hooks.
Know Premiere Pro, DaVinci Resolve, or similar tools.
Any profile without Proof Of Work will be rejected instantly.
Why Join?
Work inside a small, high-output team creating viral content daily
Learn proven playbooks that have generated 1Billion+ views in 4 months
Get hands-on exposure to trends, tools, and AI in content creation