📍 Hyderabad / Mumbai | 2-4 years experience

Earthful is a plant-based nutrition brand for women's health — backed by Fireside Ventures, V3 Ventures, and Ritesh Agarwal (Shark Tank India). We've built a strong online presence. Now we're going offline — gyms, wellness studios, coffee shops, marathons, Hyrox and more — across Hyderabad and Mumbai. We need people who've already done this, not someone doing it for the first time.

What You'll Own

✅ Close partnerships with gyms, studios & coffee shops — stocking, sampling, co-marketing

✅ Get Earthful on the ground at marathons, running events, Hyrox & other fitness competitions

✅ Build our gym, studio & event network in your city — and beyond

✅ Negotiate every deal end-to-end, and own the ROI on every activation

✅ Turn what works into a playbook we can repeat across cities

You're a Fit If

🎯 2-4 years in brand activation, BTL, community marketing, or trade marketing — FMCG, D2C wellness, fitness, or F&B

🎯 You've actually scaled an offline channel before — not just run events someone else planned

🎯 You already have (or can fast-build) a real network across gyms, studios, and the running/fitness circuit

🎯 You think in numbers — footfall, conversion, ROI — not just “the event went well”

🎯 Based in Hyderabad or Mumbai, or ready to move — please mention which city you're applying for

Bonus: you've worked at a D2C wellness brand, a gym chain, or a fitness-event company — think Yoska/HYROX, Cult.fit, F45.

Sound like you? Let's talk. 👋

Name *

Email *

Phone *

LinkedIn profile *

Upload CV *

Portfolio *

Current CTC (In LPA) *

Expected CTC (In LPA) *

Current Location *

Are you currently based in Hyderabad or Mumbai, or open to relocating to one of these cities? *

Based in Hyderabad

Based in Mumbai

Open to Relocate

None Of the Above

Do you have at least 3 years of experience in brand activation, BTL, trade marketing, or community marketing? *

Yes

Have you personally built or scaled an offline/BTL channel or partnership program from scratch — not just executed on a plan someone else built? *

Yes

Do you currently have an existing network of contacts across gyms, fitness studios, or running/fitness event organizers? *

Yes

Which industry is most of your activation experience from? *

FMCG

D2C Wellness & Nutrition

Fitness & Gyms

F&B

Made withBinary

Brand Activation Executive – Offline & BTL Growth

What You'll Own

You're a Fit If

Brand Activation Executive – Offline & BTL Growth

What You'll Own

You're a Fit If