About YAAS

YAAS is a content and media company building some of India's most ambitious creator-led IPs. We work at the intersection of storytelling, brand, and culture, producing content that reaches millions across YouTube, Instagram, and beyond.

The Role

We are hiring an Influencer Marketing Intern to support our creator outreach and discovery function.

You will spend your time finding the right people on the internet before anyone else does. That means going beyond follower counts and blue ticks, digging into engagement quality, content consistency, audience fit, and growth trajectory, and building a pipeline of creators worth working with.

If you are chronically online in a productive way, you know which creators are about to blow up before they do, and you can write an outreach message that actually gets a reply, this role is for you.

What You Will Do

Research and identify influencers and creators across Instagram, YouTube, and other relevant platforms for YAAS campaigns and IPs
Evaluate creator profiles on metrics that matter: engagement rate, audience demographics, content quality, and brand fit
Build and maintain a structured database of shortlisted creators across categories and follower tiers
Draft and send outreach messages to potential collaborators, following up where needed
Track outreach status and response rates, keeping the pipeline organised and up to date
Support the Senior Influencer Manager with briefs, coordination, and campaign logistics as needed

Who We Are Looking For

Genuinely plugged into the creator economy: you follow trends, you know the platforms, and you have opinions about who is worth watching
Strong written communication: your outreach messages are personalised, clear, and get responses
Detail-oriented and organised: you can manage a large list without losing track of where things stand
Comfortable working independently on research-heavy tasks
Prior internship or project experience in influencer marketing, social media, or digital marketing is a plus, but not mandatory
Based in Bengaluru or able to join onsite immediately

Influencer Marketing Intern - YAAS