Scaler is looking for a Performance Marketing Manager to join our Growth & Demand Generation team.
If you’re someone who loves numbers, experimentation, and building scalable acquisition engines, this could be a great opportunity to take ownership of performance marketing in a high-growth digital business.
• End-to-end performance marketing across Google, Meta & LinkedIn
• Campaign strategy, budgets, targeting, bidding and optimisation
• Key growth metrics including CPL, CAC, conversion and ROAS
• Full-funnel performance analysis and identifying growth opportunities
• A/B testing across creatives, audiences, landing pages and messaging
• Funnel and CRO initiatives to improve lead quality and conversion
• Performance dashboards, MIS and attribution analysis
• Tracking and analytics using GA4, GTM and other MarTech tools
✅ 3–6 years of hands-on experience in Performance / Digital Marketing
✅ Strong expertise in Google Ads & Meta Ads
✅ Experience owning CPL, CAC and revenue outcomes
✅ Strong analytical skills with Excel and SQL
✅ Good understanding of full-funnel acquisition and growth marketing
✅ Experience with GA4, GTM and conversion tracking