Senior Performance Marketer (Search) - JD

Bengaluru

About Triplespeed

We incubate viral consumer brands for the US and EU markets and scale them until they become independent companies.

In the last 14 months we took three apps, in three unrelated verticals, from zero to over $70M in combined annual run rate. Bootstrapped, with no outside capital. We’re one of the fastest-growing bootstrapped companies in the world.

What you'll do

Own paid acquisition across Meta, TikTok, Snapchat, and Google Ads for multiple consumer brands.
Build, launch, and optimize campaigns from strategy through execution and scaling.
Manage budgets, bidding, targeting, audiences, placements, and campaign structure based on CAC, ROAS, LTV, and payback.
Continuously test creatives, hooks, angles, audiences, offers, formats, and landing pages to identify winning combinations.
Work closely with creative strategists and video editors to turn performance data into better ads.
Analyze campaign and creative-level data to identify what's driving performance and where spend is being wasted.
Scale winning campaigns while maintaining efficiency and knowing when to cut underperforming campaigns.
Monitor attribution and tracking across platforms and understand the difference between reported performance and true incremental growth.
Build dashboards and reports that highlight performance, opportunities, and the next tests to run.
Use AI heavily for research, creative ideation, competitor analysis, performance analysis, and reporting.
Apply learnings across brands and develop repeatable media-buying playbooks.
Contribute to broader growth strategy beyond paid media as the business scales.

Who can apply

3–7 years of hands-on media buying / performance marketing experience.
Strong experience with Meta Ads and at least one of TikTok, Snapchat, or Google Ads.
Proven experience scaling campaigns and managing high monthly ad spend without efficiency collapsing.
Strong understanding of CAC, ROAS, LTV, attribution, funnel metrics, and creative performance.
Hands-on experience with creative testing and a strong understanding of what makes performance ads work.
Experience with DTC, consumer apps, subscriptions, or direct-response businesses is strongly preferred.
Comfortable using AI tools as part of your daily workflow.
Analytical, highly execution-oriented, fast-moving, and comfortable making decisions from data.
Must be based in Bangalore or willing to relocate.

Preferred skills

Platforms: Meta Ads, TikTok Ads, Snapchat Ads, Google Ads
Analytics: GA4, Mixpanel, Amplitude, Looker Studio, AppsFlyer, Adjust, Branch
AI: ChatGPT, Claude, Gemini
Core craft: Media buying, creative testing, audience strategy, campaign scaling, budget allocation, attribution, CRO

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Made withBinary

About Triplespeed

We incubate viral consumer brands for the US and EU markets and scale them until they become independent companies.

What you'll do

Own paid acquisition across Meta, TikTok, Snapchat, and Google Ads for multiple consumer brands.

Build, launch, and optimize campaigns from strategy through execution and scaling.

Manage budgets, bidding, targeting, audiences, placements, and campaign structure based on CAC, ROAS, LTV, and payback.

Continuously test creatives, hooks, angles, audiences, offers, formats, and landing pages to identify winning combinations.

Work closely with creative strategists and video editors to turn performance data into better ads.

Analyze campaign and creative-level data to identify what's driving performance and where spend is being wasted.

Scale winning campaigns while maintaining efficiency and knowing when to cut underperforming campaigns.

Monitor attribution and tracking across platforms and understand the difference between reported performance and true incremental growth.

Build dashboards and reports that highlight performance, opportunities, and the next tests to run.

Use AI heavily for research, creative ideation, competitor analysis, performance analysis, and reporting.

Apply learnings across brands and develop repeatable media-buying playbooks.

Contribute to broader growth strategy beyond paid media as the business scales.

Who can apply

3–7 years of hands-on media buying / performance marketing experience.

Strong experience with Meta Ads and at least one of TikTok, Snapchat, or Google Ads.

Proven experience scaling campaigns and managing high monthly ad spend without efficiency collapsing.

Strong understanding of CAC, ROAS, LTV, attribution, funnel metrics, and creative performance.

Hands-on experience with creative testing and a strong understanding of what makes performance ads work.

Experience with DTC, consumer apps, subscriptions, or direct-response businesses is strongly preferred.

Comfortable using AI tools as part of your daily workflow.

Analytical, highly execution-oriented, fast-moving, and comfortable making decisions from data.

Must be based in Bangalore or willing to relocate.