Social Media Manager

Social Media Manager

Kolkata

Location: Kolkata
Type: Full Time
Level: Entry–Mid

Own the social presence of brands across Instagram, Facebook, LinkedIn & YouTube — strategy-led, trend-aware, and built for engagement.

What You'll Do

Develop and execute social media strategies for multiple client accounts
Plan and manage monthly social media content calendars
Create content ideas for Reels, static posts, carousels, stories and campaigns
Stay updated with trending formats, sounds, hashtags and platform trends
Write engaging captions, hooks, CTAs and social copy
Coordinate with designers, video editors, content writers and Account Managers
Manage day-to-day publishing and ensure content goes live on schedule
Monitor social media performance and prepare regular performance reports
Track engagement, reach, followers and other key social media metrics
Identify opportunities to improve content performance and audience engagement

What We're Looking For

2–4 years of experience in Social Media Management
Strong understanding of Instagram, Facebook, LinkedIn and YouTube
Experience managing multiple brands/accounts simultaneously
Strong knowledge of social media trends, content formats and audience behaviour
Comfortable working with content calendars, analytics and reporting
Experience with social media management and analytics tools is a plus

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