Head of Partnerships - Founding GTM Hire

What Creatr is

Creatr builds production grade custom software for enterprises in days, not months. DeepBuild, the AI engine we built in house, ships a working demo; code, infrastructure, tests, deployment, security. We deploy it, host it, and keep it running with a forward-deployed engineer, so the customer never chases a developer again.

We are about 25 people in Bangalore with around 50 active clients: MSPs, Professional-services firms, a state government, an ERP company serving schools across Africa, and mid-market operators in distribution, manufacturing, and retail. More than $70M of our customers' business revenue runs on software we built.

We are backed by Accel & All In Capital.

Why this role exists

In the last 3 months, we cold-called hundreds of prospects across FMCG, Law firms, HR firms, healthcare, hospitality, and that was our only GTM motion.

Most didn't need custom software, some said they'd get back to us and never did. Three months in, our deal size ranged from $2,000 to $10,000 — and at that ticket size, we'd need hundreds of clients for this business to mean anything.

So we looked back at our customer's, the biggest deal we had ever closed didn't come from a cold call. It came from an advisor to one of our existing clients who liked our work, was advising other companies at the time, and referred us. That's when it clicked: we needed to convert the people who could convert other people on our behalf and we called it the Partner Program.

We kept the proposition simple: get us a foot in the door with the giants, and we'll take it from there. Deals from this channel ranged from $100,000 to $500,000.

We are taking close to 20 calls daily to onboard our partners and we need someone who can come in and help us scale this.

What you will do

1. Engage with the partners.

   • Convince former enterprise leaders to join the program.

   • You will be taking 8-9 calls on a daily basis.

2. Activate and run them.

   • You will be sharing the case studies which a partner can forward.

   • You will be maintaining the the partner CRM.

3. Run the deals partners open.

   • Make the initial call with the CXO to conduct discovery, define scope with our delivery lead, run the POC, and then navigate security review, procurement, and legal processes to secure a signed contract.

Who this is for

• You either started a company or joined it as an early hire. You owned a critical outcome without a playbook.

• You have personally completed B2B deals ranging from $50K to over $500K with buyers who senior than yourself. You can walk us through three of these deals — explaining how they began, where they nearly failed, and why they ultimately closed.

• You enjoy taking ten to twelve calls a day- it's not just a routine; it's what truly energises you and keeps you going.

• You can make a retired CFO valued as the most important person, then follow through in a way that secures a second introduction.

• You are either based in Bangalore or planning to move here. This position requires working onsite at our office.