Social Content Writer

Remote

Schedule: Full-Time | Flexible with US Team Collaboration Hours

About Upstack Data

Upstack Data is a Miami-based SaaS building marketing automation for Shopify merchants. Our flagship product, Signal, replaces broken browser-based pixels with reliable first-party server-side events to Meta, TikTok, and other ad platforms. We're a lean, AI-first team running offshore-first - most of our engineering, GTM, and operations roles are filled with PH talent.

About This Role

We’re looking for a Social Content Writer to own organic growth across LinkedIn and X for both Upstack and our founder’s personal brand.

You’ll create high-performing thought leadership content, ghostwrite in the founder’s voice, and build a consistent content engine that drives attention, engagement, and distribution of lead magnets and marketing initiatives.

Working closely with the Growth Marketing Manager, you’ll help shape content pillars, repurpose ideas into social content, and use AI tools to scale content creation and storytelling.

This is a writing-first role focused on LinkedIn/X growth, founder-led content, and AI-assisted content execution in a fast-moving startup environment.

Name *

Phone *

Email *

LinkedIn profile *

Upload your resume in PDF format - must be in English. *

Upload a photo of yourself. *

Do you have a public or private portfolio of LinkedIn and/or X content you personally wrote? *

Upload your portfolio. *

How many years of experience do you have ghostwriting for founders, executives, or subject-matter experts? *

How many years of experience writing social content (threads, posts, stories) for B2B SaaS, technology, startup, or founder-led brands? *

How many years of experience written LinkedIn content for founders, executives, or subject matter experts? *

How many years of experience do you have writing Twitter/X content? *

How many years of experience writing thought leadership content designed to build audience growth, engagement, credibility, or inbound opportunities? *

How many years of experience content marketing lead magnets, webinars, newsletters, guides, or educational resources through organic social content? *

Why do you think you would be a good fit for this role? (60s) *

Tell us about your most relevant work experience. (60s) *

Imagine the Upstack Data founder provides the following inputs each week: 30 minutes of voice notes Customer call recordings Slack messages Product updates Describe how you would use AI tools to turn those inputs into a consistent stream of LinkedIn and X content while preserving the founder's authentic voice. Be specific about your process, tools, and quality-control steps. *

What makes content go viral on LinkedIn vs. X? Name the differences in hook style, length, and format that actually move the numbers on each platform. *

Share one post you wrote that outperformed everything else. Paste it, give the numbers, and explain exactly why you think it went off — what psychological trigger or format choice drove it. *

Here's a raw idea: "We analyzed 500 Shopify stores and found most are blind to half their ad performance." Turn it into a full LinkedIn post — hook, body, and CTA — as if publishing today. *

Pick a Upstack Data topic and write three LinkedIn hooks that would stop a DTC founder from scrolling. Explain how you created these hooks, what makes them effective and what writing techniques were applied *

Write the first 4 lines of a LinkedIn post for Upstack Data that opens a loop in line 1 and makes it impossible not to keep reading. Then tell us where you'd pay it off. *

Show us a thread or post structure you reuse for high performers. Walk us through the skeleton — hook, build, turn, payoff — using a real example for Upstack Data *

Write 3 different hooks (first 1–2 lines only) for the same post idea: "Shopify merchants are losing 30%+ of their conversion data to broken browser pixels." Make each hook use a different angle — e.g., contrarian, curiosity gap, bold claim. *

Take a boring sentence — "Server-side tracking is more reliable than browser pixels" — and rewrite it as a scroll-stopping opening line. Explain your thinking and how you approach this for social media *

Upstack Data relies heavily on AI-assisted content creation to scale founder-led content production. Walk us through your current AI-assisted content workflow from idea generation to published LinkedIn or X post. Include: Which AI tools you use What inputs you provide How you structure prompts How you maintain content quality and originality What parts of the process still require human judgment *

Share a real example of a prompt, workflow, or AI system you've built that significantly improved your content production process. What problem were you solving, and what measurable improvement did it create? *

Upstack Data publishes a new lead magnet titled: "The Shopify Attribution Recovery Playbook." Describe how you would use AI tools to transform that single asset into a multi-channel content campaign. Include: LinkedIn posts X threads Short-form content variations Thought leadership angles Distribution strategy *

Can you work on US team hours (ET overlap)? *

Yes

What is your target monthly salary in USD? *

When is your earliest availability if selected for the role? *

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