Business Development Specialist

About Nova

Nova runs the work finance teams hate. TDS, GST recon, AP, ERP syncs, our agents handle it in plain English, autonomously. Customers build agents in plain English and put them in production in hours.

Small team. You'll work with the founder and the senior sales lead.

The role

You find the people worth talking to and get them into a conversation. Some leads come from the GTM team. The rest you dig out yourself.

You research accounts, run outbound, work your network, and book qualified meetings. You run the early conversations and qualify hard, then hand the serious deals to the BDM or sales lead and stay close as they move. The deals you can run yourself, you run.

A typical week:

• Outbound to finance heads, controllers, and finance managers, by email, LinkedIn, and phone

• First calls to qualify, understand the pain, and book the demo

• Account research before every outreach, so the first line lands

• Some first-meeting demos on smaller deals, with the BDM on the bigger ones

• Trial setups, follow-up sequences, CRM hygiene, all built and run with AI

• Sync with the senior sales lead on which accounts to chase and what's working

• Weekly debrief on reply rates, what messaging converts, what objections keep coming up

Mid-market accounts, multi-stakeholder. Your job is to start the relationship and qualify it, not always to close it.

You're a fit if

• 1-3 years in B2B SaaS sales, SDR, or lead-gen, with numbers you can point to

• You've done real outbound, not just worked a list someone handed you. Show us how you got a cold account to reply.

• You're in Mumbai or ready to move. We work from our Mulund office, Monday to Friday, in person.

• You can hold a first call with a finance person without freezing. You don't need to be a CA, but you need to ask questions that don't sound generic.

• You build with AI tools daily. Account research, outbound sequences, follow-ups, you use Claude or similar to do more in a day than the rep next to you.

• You write well. Short DMs and emails that get replies, not ignored.

• You're hungry. You want to grow into a closing role and you're willing to put in the reps.

You're probably not a fit if

• You've only ever worked inbound or SDR-fed leads and have never had to find your own

• You need a script and a manager checking on you every hour

• You see outbound as spraying the same message to a thousand people

• You've used AI casually but don't actively build with it day to day

• You're not interested in learning how finance teams actually operate

Bonus points

• You've sold or prospected into finance, accounting, or compliance teams in India

• You know enough about Indian finance to say TDS, GST, or ERP without faking it

• You've been an early sales hire at a startup

• You've built a small book of finance or ops contacts you can already tap

• You've worked a CRM well enough that your pipeline data is actually trustworthy