WTF Visual Audit
Name
*
Email
*
Have you watched WTF podcast episodes?
*
Yes, regularly
Yes, a few episodes
Reels only
Aware but haven’t watched
Approximately how many full episodes have you watched?
*
1–2
3–5
6–10
10+
None
In one word, WTF’s visual style feels
*
Compared to other Indian podcasts, WTF’s design feels
*
Highly distinctive
Somewhat distinctive
Similar to others
Overdesigned
Underdeveloped
If you saw a WTF creative without logo or context, would you recognise it as WTF?
*
Yes, clearly
Maybe
Rarely
No
How do you feel about the typeface system used across creatives?
*
Distinctive and ownable
Functional but safe
Inconsistent
Hard to read at times
Could be more intentional
WTF often adapts visual elements inspired by the guest’s background, industry, or culture in our IP "People by WTF". Do you notice this adaptive styling?
*
Yes, clearly
Occasionally
Rarely
Not consciously
How does this guest-inspired styling feel to you?
*
Adds depth and richness
Thoughtful and intentional
Interesting but inconsistent
Forced at times
Unnecessary
Would you prefer
*
A stronger, unified WTF visual system
Highly adaptive episode-specific styles
A balance between both
How do you feel about the colour palette used across episodes?
*
Bold and memorable
Textured and rich
Inconsistent
Too loud
Could be more refined
How do you feel about the use of textures, patterns, and layered elements?
*
Signature and strong
Interesting but busy
Overwhelming
Not distinctive enough
How do you feel about the mix of images, graphics, and animation?
*
Cohesive
Experimental in a good way
Slightly chaotic
Needs stronger system
The intro animation feels
*
Highly distinctive and ownable
Good but not iconic yet
Generic
I don’t recall it clearly
Do the visuals ever overpower the guest or conversation?
*
Never
Rarely
Sometimes
Often
Do definitions, charts, and handwritten notes genuinely improve understanding?
*
Yes, significantly
Sometimes
Mostly aesthetic
Distracting
Have you ever clicked on a WTF episode specifically because the thumbnail caught your attention?
*
Yes, multiple times
Yes, occasionally
Rarely
No
How easy are WTF thumbnails to visually process within 2–3 seconds (in a feed)?
*
Instantly clear
Clear after a second
Slightly hard to process
Overwhelming at first glance
This is a 2-part question. What should we absolutely continue doing visually? What should be stop or reduce?
*
Are there any formats, visual styles, or design approaches you think we should experiment with? If possible, please share links or references below.
*
From your experience, are there any tools, services, or platforms that have significantly improved your creative/production workflow? How and why could they help us? (Names or links appreciated)
*
Any final thoughts?
*
Submit
Made with
Binary
