Manager – Copy writer

Bangalore

✨ What You’ll Do:
🔹 Lead copy strategy across performance marketing, digital campaigns, and brand storytelling.
🔹 Own CRM communication across Push Notifications, WhatsApp, SMS, Email, and In-app messaging.
🔹 Develop campaign concepts, ad copies, video scripts, and engaging social media content.
🔹 Lead Kannada copywriting and transcreation, ensuring communication feels natural, authentic, and culturally relevant.
🔹 Mentor writers, guide creative teams, and maintain strong brand voice and quality standards.
🔹 Collaborate with Brand, Growth, CRM, Design, and Product teams to drive acquisition, engagement, and retention.
🔹 Use campaign insights and A/B testing to optimize messaging and improve conversions.

🎯 What We’re Looking For:
✅ 3–8 years of experience in copywriting, preferably with a consumer internet brand or advertising agency.
✅ Strong portfolio across performance marketing, CRM, integrated campaigns, and film scripts.
✅ Excellent storytelling, creative direction, and team mentoring skills.
✅ Ability to balance creative thinking with business outcomes and performance metrics.
✅ Professional proficiency in English and strong Kannada proficiency, including reading, writing, and transcreation, is mandatory.
✅ Experience with consumer tech, mobility, fintech, food delivery, or e-commerce is a plus.

💡 We’re looking for someone who can write copy that converts, create campaigns people remember, and bring regional stories to life.

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