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Marketing Leader ( Onsite, Bangalore )
For one of India's most scientific and innovative dermatology brands
Lead the future of dermatology in India.
About Formial Labs
Formial Labs is building India’s most innovative, dermatologist-led skincare platform. With cutting-edge formulations, personalised care, and a rapidly growing community, we’re redefining what science-backed skincare can be.
Role Overview
We’re looking for a Marketing Manager based out of Bangalore who blends content brilliance, brand aesthetic sensibility, and a strong technical understanding of skincare. This is a high-ownership role for someone who wants to shape one of India’s most exciting beauty-tech brands and drive its next phase of growth.
What You’ll Do
Develop and execute a content strategy that is educational, scientifically informed, and culturally relevant.
Own the brand aesthetic across all platforms, from social to web to packaging.
Translate complex dermatological and formulation science into clear, engaging content.
Work closely with dermatologists, product, and R&D teams to craft accurate, trustworthy messaging.
Lead performance-driven marketing campaigns across Meta, Google, and influencer channels.
Drive community engagement through storytelling, patient journeys, and innovative formats.
Track performance metrics and optimise for reach, retention, and conversion.
Support new product launches with sharp GTM strategies.
What Makes You a Great Fit
3–6 years of experience in content or brand marketing, preferably in skincare, beauty, or health-tech.
Deep understanding of content frameworks, consumer psychology, and brand language.
Strong technical grasp of skincare ingredients, actives, and derm concepts (or willingness to learn fast).
Aesthetic instinct + the ability to brief designers and creators with absolute clarity.
An analytical mindset with comfort in data-driven decision-making.
You’re resourceful, fast, and thrive in a startup environment.
Why Join Formial Labs?
Build and shape India’s next-generation skincare brand.
Work directly with dermatologists, scientists, and founders.
High creativity, high autonomy, and real impact.
A chance to transform how India thinks about clinical skincare.
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